•  Horizon Towers City of Lights Al Reem Island UAE

  •  Horizon Towers City of Lights Al Reem Island UAE

  •  Horizon Towers City of Lights Al Reem Island UAE

  •  Horizon Towers City of Lights Al Reem Island UAE

Vichy is one of the top professional hair care products in the world created by L’Oréal with beauty professional community that stretches around the globe. They wanted to bring the latest products and services to the market before anyone else. For them, the customer if the heart of their business.

Pencil Designs helped to launch the women’s wellness brand “Vichy Decors “that aimed at normalizing treatment for hair loss. We continue to tell the Vichy Decors story through printings designs.

The Challenge

Our journey with Vichy began when L’Oréal approached us for Egypt Hair Summit 2017 when L’Oréal wanted to brand for their new hair treatment products. Working together, our creative designers created the custom brochure and product catalog.

The Relationship

Since the start of our relationship with L’Oréal in 2017, our partnership has grown from strength to strength; working on and across all the creative designs it was needed through the journey of the new products and brands.

The Results

We had to convey a large amount of information on beauty and hair treatments and all the various products in the world and why Vichy is the best to use, so we were able to show how much Vichy is a great product for hair treatment by designing a digestible, friendly, stylish brochures and product catalogs.

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