Minna Misr Innovative Arts Platform – It is Cultural Program, funded by the European Union and coordinated by Ricerca e Cooperazione Egypt. It aims to strengthen the role and capacities of the Egyptian artists and cultural operators, in order to make their work more sustainable and expand their programs and audiences.
They approached Pencil Designs in order to create their website to display their message and gather artists and art lovers around. Pencil Designs helped Minna to communicate their message to their varied community.
Our task in pencil was exceptionally exciting as we intended to create a website to be more like a studio, the goal from this program is purely artistic so the icons and colors used has to be imaginative and genuine to match the objective.
We built Minna.com as a mobile-first, fully responsive CMS site. The aim was to clearly present the varied work that Minna completes. There was a dedicated design for each of the sub-brands, further helping to differentiate between the information presented.
We support Minna to deliver an effective design. It’s important that what we deliver is cost-effective, sustainable and their in-house team can continue to independently use what we produce.
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